Monday, August 07, 2006

How to Interview

When setting up, or maintaining a system, we often need to get information from each other. Here are some examples of questions I use with willing interviewees.

'Thanks for making the time, Mario. We need to map out the pre-press system to see how it works, and your manager says you know it better than anyone'.
I want them to be at ease, not spend time guessing why I'm there. And I won't assume that they were told, or remembered.

'I've got this list of questions I planned earlier, but others will probably come up. Oh, and I write notes, so I can remember what you tell me later. OK with you?'
I want them to be comfortable. I may use some small talk to break the ice, if it's the first time I've ever met this person. People who are relaxed and at ease will give better information. (If you make them uncomfortable, they'll probably just try to get rid of you as fast as they can.)

'What kicks off a pre-print job for you? Where does it begin?'
I ask simple questions, and keep the language simple and clear. And I also ask them to tell me if they don't understand what I mean.

'Uh huh. So, after you get this stupid form that makes life a misery, what do you do with it?' or 'Why are jobs like that always such a bloody nightmare?'
Meet them where they are, and use their language and terms.

'That's really interesting - I never realised it could be so difficult. Must be a bit of a challenge for you at times.'
Stay interested and non-judgemental. If you aren't, it'll show, and close down lines of communication very, very quickly. But don't fake it. Pick something that IS interesting to you.

'Mmm.' or 'Uh huh.'
Allow them pauses and think time. Don't complete sentences for them, fill in a word when they're hunting for one, or ask another question when they pause for 'too long.' I use the time to check my notes or plan, and let them fill the spaces.

'If you could make it happen the way you wanted it, how would that look?'
When they get blocked, I often try a hypothetical to get the talk moving again.

'Before we go on to the next bit, could you just clear up for me who would contact the customer in those circumstances?'
If I'm not clear, I may not be able to listen fully to the next thing they talk about. If I don't want to interrupt the flow, though, I'll make a note of the question & return to it later.

'I'm not quite clear... can you say a bit more about that?'
I'm prompting them to ramble a bit without specific guidance.
Clarifications may elicit other information that they hadn't remembered, outside their awareness till they start talking more.

'Can you show me? Preferably on a real example?'
Being shown and stepped through a process often brings things to light that they just take for granted, and never thought to explain.

'So, as soon as the plate is created, you send it through to production?'
I'm trying to get corrected. Perhaps my open questions haven't worked, so I'll try making a statement I know is incomplete or incorrect in some way. It often moves them to correct me.

'Is there anything else we haven't covered? If you do remember something later, will you let me know? And I'll be sure to show you the drafts.'
I want them to have an avenue to contact me further, if they do, and also to feel some involvement in the process.

May your business thrive and prosper.
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Jane Bennett is a quality management consultant, a business coach and author of the 'DIY ISO 9001 Pack'.
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